SOCIAL MEDIA CAMPAIGN

Project Goals:
A project assigned in my Social Media Communication course to develop a theoretical marketing strategy for a company in wanting to solve a world issue.

My Role:
I choose a local, non-profit in their mission to assist Australia's bushfire crisis in 2019 - 2020. My goal for this project to capture their social media goals that compliments my assumptions of the business' marketing strategy based on in-depth research. I was responsible for all research, data collection, image editing, and writing of this project.